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Customer Interviews: The Most Insightful B2B Marketing Technique Marketers Often Ignore

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Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. Believe it or not, it’s not rocket science: they perform customer interviews. Types of customer interviews. Let’s dig in!

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Customer Interviews: The Most Insightful B2B Marketing Technique Marketers Often Ignore

Chart Mogul

Customer interviews are a powerful tool that can help you better position your B2B product to attract and retain more customers. B2B marketing is much more complicated than consumer marketing. Believe it or not, it’s not rocket science: they perform customer interviews. Types of customer interviews. Let’s dig in!

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Building a sales team that can go from $0-$50M (Video + Transcript)

SaaStr

I don’t we can communicate that. So mid-market, we’re about 40 to 50K ACV enterprise. Gaetan Gachet : I think we stopped doing that maybe six months ago, but we still have engineers who interview sales people, sales candidate. We interview on values during our recruiting process. What’s your ACV today?

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