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Global Marketing Strategies for SaaS and Software

FastSpring

That’s the philosophy behind SEM International , the firm he founded that specializes in multilingual internationally-based digital marketing services. Needless to say, Michael knows a thing or two about helping software and big tech manage their global marketing presence. An Iterative Approach to Localized Marketing.

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How to Create a Seamless Product Launch Marketing Plan

User Pilot

A product launch marketing plan is more than a simple press release announcing your product. It is the process that guides you to a successful product release. In this article, we detail what a product launch marketing plan is, why you need one, and how to create a successful product marketing from the start.

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