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Web Summit Rio 2023: Summary of days 2, 3, 4.

SaaSHolic

The decision to invest is based on the founding team’s potential and their product’s potential to scale and become a significant market player. Passion and dedication of the founder and the business model’s distribution potential are key points for investment models. Web Summit Rio, day 3.

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Product-Led Growth (PLG) For Startups

Mucker Capital

Are there types of companies, market segments, industries, or business models where PLG does not make sense? If you're generating something that's brand new, like a brand new category, nobody understands about it. You engage the marketing team and you do a lot of acquisition and people are coming.

Startup 52