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The Marketer’s Guide to Product Led Growth Marketing

User Pilot

Typically, this means you’re marketing products with a freemium model or that offer a free trial. This is disruptive, bottom-up sales…where employees of an organization can choose what products they want to use instead of being forced to use certain tools by IT or operations departments in a more top-down approach.

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SaaStr Podcasts for the Week with Facebook Workplace and Slack ? May 29, 2020

SaaStr

Prior to Workplace, Christine was Head of America’s for Facebook’s Audience Network and before that spent 5 years as a Group Director across multiple different sales and account teams within Facebook’s mid-market channel. What have been the biggest benefits of scaling a SaaS company within a non-SaaS company?

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