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The Marketer’s Guide to Product Led Growth Marketing

User Pilot

Your market is large enough, even better…your product can be used by virtually any consumer or business. Your product has fewer features and is a scaled-down version of more Enterprise-ready alternatives. Your market size is medium or small (in a certain niche or vertical, not for use by all consumers or businesses).

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SaaStr Podcasts for the Week with Facebook Workplace and Slack ? May 29, 2020

SaaStr

Christine Trodella: We’re very different businesses. Facebook is an ads revenue driven business and this is a very different business model, being a SaaS company within Facebook. I mean, there are a lot of just internal processes and operations, business operations, that we have to build from scratch.

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