Sales Hacker

NOVEMBER 16, 2023

No Person is an Island It is rare in B2B sales for a single buyer to make a noteworthy purchase in a vacuum, and according to the Harvard Business Review software purchases greater than $100k involve on average eight stakeholders. Examples: CTO, COO, CFO. Who is in your “Buying Committee”?

Part-Time VPE 87

Part-Time VPE Technical Review Forecasting Software Review 87

Sales Hacker

SEPTEMBER 29, 2020

Major challenges facing a new CEO [19:40]. Sales enablement is easy: all you have to do is create perfectly targeted content, stay informed on email best practices, drive more engagement quarter over quarter, spend less money, and do all of this with less time. Welcome to the Sales Hacker podcast. Sam’s Corner [28:45].

Scale 107

Scale CTO Hire Scaling CTO Coach 107

SaaStr

JANUARY 14, 2020

We all know and could name several successful B2C and B2B companies. What sets apart some of the most successful, high-growth companies we see today—Slack, Dropbox, Atlassian—has been their ability to tap into and master a new GTM strategy: B2C2B. So, let me walk you through that. Then something really interesting happened.

B2B 133

B2B B2C Scale New CTO 133