Why 2019 Is The Year Of Growth Engineering In SaaS
Hull
JANUARY 22, 2019
These roles are filled by engineers that roll up to the CMO/COO (not CTO) as part of a growth team. But first, we need to set some context (albeit from the perspective of B2B SaaS). In 2002, Aaron Ross's Predictable Revenue playbook from his time at Salesforce was published. And with that, more data disintegration.
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