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Enhancing the Augmented Product: The Vital Role of Go-to-Market Strategies Inclusive of Customer Success

Valuize Consulting

Augmented Product: The augmented product goes beyond the actual product by adding additional services and benefits that enhance the customers overall experience. This could include customer support, warranties, delivery services, and more. It’s where companies can really differentiate themselves and add unique value.

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Enhancing the Augmented Product: The Vital Role of Go-to-Market Strategies Inclusive of Customer Success

Valuize Consulting

Augmented Product: The augmented product goes beyond the actual product by adding additional services and benefits that enhance the customer’s overall experience. This could include customer support, warranties, delivery services, and more. It’s where companies can really differentiate themselves and add unique value.

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The Bar Has Gone Up: The New Era of HyperFunctional SaaS with Jason Lemkin

SaaStr

At a recent SaaStr Workshop Wednesday , held every Wednesday at 10 a.m. Google Cloud , Azure, and GitLab, all tied directly or indirectly to AI, are seeing massive acceleration. But Google Cloud, Azure, and GitLab are all benefiting and on fire. AI has meant that customers are expecting so much more from us.