SaaStr

APRIL 30, 2022

Average Revenue per Customer. Customer Lifetime Value (LTV). Customer Acquisition Cost (CAC). & How much is a customer going to bring you over his lifespan using your product? Customer acquisition. Start with increasing the number of customers, getting more customers. MRR, obviously.

SaaS Payments 227

SaaS Payments Metrics Payment Methods Scale 227

ChurnZero

MARCH 31, 2022

Did you catch our Customer Success and SaaS metrics crash-course webinar with leading SaaS expert Dave Kellogg, of Dave Kellogg Consulting ? tech ops, AWS, technical support). A: If you look at first principles, you should lag it by your average sales cycle length. BUT NO ONE DOES THAT. A: You shouldn’t.

Customer Success 98

Customer Success Metrics Technical Review Scale 98

OpenView Labs

MAY 20, 2019

That’s certainly true in developer tooling (AWS), sales and support (Salesforce), MarTech (Adobe), commerce (Square), HR tech (Workday) and even vertical markets (Veeva). Those on the front lines know that more competition means greater saturation of traditional marketing and sales channels, increasing customer acquisition costs (CAC).

Scale 70

Scale Startup Technical Review Software Review 70

ChurnZero

SEPTEMBER 30, 2021

While more and more CS leaders are catching onto the value of having Customer Success Operations, they still face challenges in both convincing the C-suite of its need and finding qualified people to lead the function. For example, I think of AWS. The Sales team wants something done in Salesforce.

Customer Success 52

Customer Success Scale Sales Hiring Revenue 52

OpenView Labs

MAY 20, 2019

That’s certainly true in developer tooling (AWS), sales and support (Salesforce), MarTech (Adobe), commerce (Square), HR tech (Workday) and even vertical markets (Veeva). Those on the front lines know that more competition means greater saturation of traditional marketing and sales channels, increasing customer acquisition costs (CAC).

Scale 51

Scale Startup Technical Review Software Review 51

OpenView Labs

MAY 20, 2019

That’s certainly true in developer tooling (AWS), sales and support (Salesforce), MarTech (Adobe), commerce (Square), HR tech (Workday) and even vertical markets (Veeva). Those on the front lines know that more competition means greater saturation of traditional marketing and sales channels, increasing customer acquisition costs (CAC).

Scale 40

Scale Startup Technical Review Software Review 40

ProfitWell

NOVEMBER 5, 2019

Yes, they might kick the can down the road a little longer, but they only delay the inevitable while giving customers an awful experience in the meantime. If customers forget about their subscription, they might be charged unexpectedly, leading to disappointed customers, angry support calls, and refunds.

Payment Features 49

Payment Features Subscription Payment Methods Merchant Services 49