Remove AWS Remove CTO Hire Remove Marketing Remove Product Marketing
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Product-Led Growth (PLG) For Startups

Mucker Capital

Are there types of companies, market segments, industries, or business models where PLG does not make sense? The other dimension you need to think about is the product complexity. If you have a very complicated product–for example you sell AWS or you sell Snowflake–those are infrastructure products.

Startup 52
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SaaStr Podcast #385 with Balsa Founder & CEO Paul Rosania

SaaStr

How does Paul approach such large product decisions today? What does really effective product marketing mean to Paul? It’s faster to get this to market and iterate on it and make it great if we skip over a lot of those controls. Is it product decisions? Is there hiring decisions?

CTO Coach 180
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How to Build Happier Employees – Lessons From HubSpot’s CTO Dharmesh Shah and Chief People Officer Katie Burke

SaaStr

At SaaStr Annual we had a great session with HubSpot Founder & CTO, Dharmesh Shah, and their Chief People Officer, Katie Burke, on building happier employees. So, let me just share with you what a rogue former marketer as done with a culture and people ops team, and how we approach culture, and how we measure it at HubSpot.