article thumbnail

How to Use Clickbait Effectively, Genuinely and not like a Dick.

The Marketing & Growth Hacking Publication

I have articles with more eye-catching titles but I wouldn’t say any of mine have content that doesn’t relate to the title. People may come for the eye-catching titles but they don’t stay for awful content. Awful content doesn’t get shared the same way genuine content does. And yours shouldn’t either.

article thumbnail

How AI could impact the B2B software industry in the next decade

Point Nine Land

If building the infrastructure of a SaaS product seems easy nowadays (with AWS and the myriad of developer APIs available), it was not the case fifteen years ago. Many SaaS companies were “too early” and failed because of the market timing. Infrastructure. The timing aspect is crucial. Integration.