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A Look Back: “SaaS Metrics Masterclass: Key Business Metrics, Pricing Strategies and Billing Models with Stripe’s Head of France and Southern Europe, Guillaume Princen” (Video + Transcript)

SaaStr

It wasn’t the case 20 or even 10 years ago, where the business models of the internet were more focused on eCommerce, marketplaces, or even advertising. If you kind of that question, thinking about the stakeholders and the decisions and companies of using SaaS products, there’s kind of three types. Five percent is okay.

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G2.com’s Ryan Bonnici on selling to educated customers

Intercom, Inc.

We’re basically the world’s biggest business marketplace. We help buyers of software and services find the best vendors or the best sellers of the products they need. It was: you go to a vendor site, you fill out a form, some sales rep calls and qualifies you, and then you go through this awful process.

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