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Sequencing Business Models: The Types of Marketplaces

Casey Accidental

Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. In this essay, we’ll go deeper into the gradients of marketplace models that a company can sequence to, and as a follow up, we will do the same for platforms.

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Sequencing Business Models: The Types of Marketplaces

Casey Accidental

Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. In this essay, we’ll go deeper into the gradients of marketplace models that a company can sequence to, and as a follow up, we will do the same for platforms.

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29 Latin American SaaS Superstars

SaaStock

Since its launch in 2015, it has attracted more than 4,500 retailers who use it as their central marketplace. It is a helpful tool for businesses based on a subscription model, as well as various other companies. Some of its top uses include financial services, e-commerce, marketing, education, and many more. . Founded : 2013.

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The Subscription Model is the New Standard

SaaSOptics

Magazines, newspapers, life insurance, phones, security services, and a long list of products and services have been sold for decades using the subscription model. The difference now is how important and meaningful the subscription model has become to the national economic engine. What has changed?

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The Subscription Model is the New Standard

SaaSOptics

Magazines, newspapers, life insurance, phones, security services, and a long list of products and services have been sold for decades using the subscription model. The difference now is how important and meaningful the subscription model has become to the national economic engine. What has changed?

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Should you disrupt or create a category? 5 lessons from Gainsight’s CMO Anthony Kennada

Intercom, Inc.

They didn’t know it at the time, but they had also created an entire business category: an on demand, short-term rental marketplace, which has shot the value of their business north of $38 billion. Or an airline at 34. Their names were Brian Chesky and Joe Gebbia, and they had just started Airbnb. So how can we do more of that?

Scale 112
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Facebook Workplace’s Julien Codorniou on turning companies into communities

Intercom, Inc.

Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. It’s not just for retail or airlines or telcos.

Scale 151