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8 Proven tactics to increase your social commerce sales

Unbounce

If you’re a chronic social media scroller, you’ve probably seen typical social media ads that include an embedded link that takes you to the product page. Social media marketing is about advertising your products, engaging customers, and driving traffic to your website or landing page where customers can make a purchase.

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Micro Startup Acquisition: The Definitive Guide to Buying and Selling Small Startups

Neil Patel

From Facebook to Microsoft, there is a massive trend to seek out tiny teams of five or less, buy them, and use the technology and talent to gain a competitive edge. Micro startup acquisitions are a move away from buying businesses with established products or even proven revenue streams. The solution? Micro startup acquisitions.

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Here’s What Investors Look for in SaaS Businesses

Baremetrics

Scalability Other Factors That Affect the Sales Multiple How to Make Your SaaS Business More Attractive and Valuable 1. Develop a Full Marketing Strategy 2. Churn Rate Churn rate basically defines the long-term trajectory of a business. The amount of annual revenue your business generates will determine which formula to use.

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How to Use Events to Optimize Your Facebook And Google Ads

Neil Patel

Standard events on Facebook include: View content Search Add to cart Add to wishlist Initiate checkout Add payment info Make purchase Lead Complete registration. And when you need your development team for every act of optimization, well, it’s not ideal. Here is the official Facebook guide for setting up events.