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11 Key SaaS Roles and Responsibilities in 2023

User Pilot

Before hiring, assess your current needs and hire as your company grows. They also manage finances and supervise one or more engineering teams. Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers.

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PODCAST 123: How to Go From a Transactional Model to a Subscription Model with Brandon Meyers

Sales Hacker

If you missed episode 122, check it out here: Tips for Building a Diverse Team of High-Quality Salespeople with Wesley Ulysse. All you have to do is create perfectly targeted content, stay informed on email best practices, drive more engagement quarter over quarter, spend less money, oh, and do all of this with less time.

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How To Build (Internal) Trust As A CMO

Outseta

Why building trust with your internal team is the hallmark of great marketing leaders By Geoff Roberts The role of the modern Chief Marketing Officer is a tough one—you’d be hard pressed to name another position that requires a wider range of skills.

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PR for Startups : Interview with PR Expert Julija Jegorova

Teamgate

I was planning to become a war correspondent, as was my role model and inspiration Anna Politkovskaya , but when the time came and I was invited to join a group of journalists from a very reputable broadcasting team to go to Palestine in 2010, when I was still at university, unfortunately, I had to reconsider my life choices.