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The 3 Pillars of Product-Led Businesses

OpenView Labs

What is Product-Led Growth? Product-Led Growth (PLG) is an end user-focused growth model that relies on the product itself as the primary driver of customer acquisition, conversion and expansion. This isn’t a one-time process or a get-product-market-fit-quick scheme. ” a lot over the last few years.

Scale 93
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The 3 Pillars of Product Led Growth

OpenView Labs

At that time, there wasn’t yet a term for what’s now known as product led growth (PLG). Product led growth is an end user-focused growth model that relies on the product itself as the primary driver of customer acquisition, conversion and expansion. This isn’t a one-time process or a get-product-market-fit-quick scheme.

Scale 80
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SaaStr Podcasts for the Week with Matrix Partners and EZPR — February 21, 2020

SaaStr

Prior to its July 2002 acquisition by Novell, SilverStream was a public company that had reached a revenue run rate in excess of $100M, with approximately 800 employees and offices in more than 20 countries around the world. What does David believe is the crucial step missing in B2B when it comes to finding product market fit?

Scale 196