Remove Acquisition Remove compliance Remove Market Segmentation Remove White Paper
article thumbnail

The Defining Characteristics of Successful SMB SaaS Startups

Tom Tunguz

Of course, the true number depends on the market segment: sales, HR, payroll, expense management, etc. Shifting from Customer Acquisition from Field Sales to Customer Support. As a result of the fragmentation, SMB SaaS companies need to reach and market to 1,000 times more companies than their enterprise counterparts.

SMB 100
article thumbnail

Sales Hacker’s Top Sales Trends & Predictions You MUST Be Aware Of In 2018

Sales Hacker

Spike in acquisition purchasing power – validated via Tomasz Tunguz. Acquisition speculation – are there more possibilities that could impact SaaS in 2018? Full impact of new GDPR regulations and compliance laws – likely to hurt many outbound focused businesses who fail to comply. So what will you do about it?

Scale 97