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Forecasting Fintech’s Future and Keeping Culture Alive: A Q&A with the CEOs of BILL and Mercury

Andreessen Horowitz

They also talked about the difficulties — and potential advantages — of selling into small businesses, taking alternative approaches to interviewing candidates, and the importance of keeping culture a vital part of a company as it scales. Alex Immerman: If 2023 was the year of efficiency, 2024 is the year of generative AI.

Payments 110
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Pricing Strategies to Combat Stagflation

FastSpring

This is stagflation — and economists are predicting a period of stagflation to last into 2024. When FastSpring’s Chief Product Officer Kurt Smith worked with growth-stage to Fortune 100 companies at Accel-KKR, he consistently saw pricing as one of the most essential growth levers they employed to meet their next revenue goal.

Pricing 118
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Introducing Growth Stage: A New Podcast From FastSpring

FastSpring

Interview with Fred Linfjard Is conversion rate optimization for SaaS different than traditional A/B testing for ecommerce? How Fred Linfjard Reduced a SaaS Company’s Churn Rate by 50% We followed up our CRO conversation with Fred with another interview about churn. Our First Three Episodes 1. Is CRO Different for SaaS?

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How to Use Data-Driven Insights to Drive SaaS Growth

User Pilot

This can be data from CRM platforms, customer feedback , website analytics, product analytics, social media data, etc. For example, customer surveys and interviews may reveal that language learners want an interactive app with a personalized experience. For example, your goal may be to increase conversion or boost customer retention.

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I Tried LinkedIn Premium as a Creator — Here’s My Honest Review

Buffer Resources

It’s not the first time I’ve tried out LinkedIn Premium — but it is the first time I’m approaching the platform’s paid subscription as a creator.  I landed several interviews thanks to the service and would highly recommend it to those looking for a new opportunity. 

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What is Good B2B Content? Content Leaders on 9 Must-Haves for Standing Out From the B2B Crowd

Buffer Resources

With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. Interview them. But what makes B2B content good ?

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I Tried LinkedIn Premium as a Creator — Here’s My Honest Review

Buffer Resources

It’s not the first time I’ve tried out LinkedIn Premium — but it is the first time I’m approaching the platform’s paid subscription as a creator.  I landed several interviews thanks to the service and would highly recommend it to those looking for a new opportunity.