10 Things That Always Work in Marketing with SaaStr Founder and CEO Jason Lemkin: Part 2 (Pod 653 + Video)
SaaStr
APRIL 21, 2023
In 2023, highly personalized outbound to the right buyers always generates conversations, and mediocre outbound with trite cadences often gets you nowhere. If you outsource a firm or agency and dump cloned content on them and destroy your list, outbound won’t work for you. Pick one or two and do them well. You have to do the research.
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