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A Look Back: “SaaS Metrics Masterclass: Key Business Metrics, Pricing Strategies and Billing Models with Stripe’s Head of France and Southern Europe, Guillaume Princen” (Video + Transcript)

SaaStr

In the run up to SaaStr Europa 2022 in Barcelona on June 7-8 , we’re taking a look at some of the top all-time SaaStr Europa sessions. Join us at SaaStr Europa 2022. The second constituent there is the developer. Why do developers love SaaS products? Want to know what to expect at SaaStr Europa? & a few others.

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Tabular: Turning Your Data Swamp into a Data Lakehouse with Apache Iceberg

Clouded Judgement

As Frank Slootman (Snowflake CEO) said, “Enterprises are also realizing that they cannot have an AI strategy without a data strategy to base it on.” Typical data lake storage solutions include AWS S3, Azure Data Lake Storage (ADLS), Google Cloud Storage (GCS) or Hadoop Distributed File System (HDFS).

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Global Marketing Strategies for SaaS and Software

FastSpring

Since Michael founded the firm in 2004, it has grown to over 30 offices worldwide, and they’ve worked with Intel, AWS, and Salesforce, among many other well-known brands. I interviewed Michael about successful global marketing strategies. You can stream the full episode below or read highlights from our conversation. 00:01:00] Enjoy.

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PODCAST 178: Why SDRs Should Report to Marketing with Amy Frampton

Sales Hacker

If you missed episode 177, check it out here: Trust-Building Strategies Every Seller Should Own. Who sales development should report to (spoiler: it’s marketing). Who should sales development report to? [15:20]. We talk about the history of marketing, who sales development should report to, all of it. powered by Sounder.

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SaaStr Podcasts for the Week with Justin Bedecarre, Jen Nguyen, Jason Lemkin, and Aaron Levie

SaaStr

For one, there was never enough real estate, given we were in San Francisco and Zynga on Pinterest weren’t the only companies with a real estate strategy of being under one roof. And honestly, we’re limiting ourselves by proximity on recruiting a diverse best-in-class team. There just wasn’t enough square footage.