What is product-market fit? Tapping into your best customers
ProfitWell
JANUARY 6, 2020
If you don’t have product-market fit, you could be advertising to the wrong buyer personas and attracting the wrong buyers, leading to higher churn and poor retention. A high churn rate might be indicative of poor product-market fit. His startup, founded in 2015, strives to be the fastest email experience in the world.
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