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What is product-market fit? Tapping into your best customers

ProfitWell

If you don’t have product-market fit, you could be advertising to the wrong buyer personas and attracting the wrong buyers, leading to higher churn and poor retention. A high churn rate might be indicative of poor product-market fit. His startup, founded in 2015, strives to be the fastest email experience in the world.

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Drata’s CEO Adam Markowitz on creating a culture of cyber security

Intercom, Inc.

After working on NASA’s Space Shuttle Main Engine, he went on to develop Portfolium, a social networking platform that allows students and graduates to showcase skills beyond the traditional resume to potential employers. But before universities would do business with them, they needed assurance on their security posture.

Scale 211
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Understanding the SaaS business model

ProfitWell

SaaS, or software as a service, is a delivery model in which a centrally hosted software is licensed to customers via a subscription plan. Recurring payments. Recurring payments take the form of monthly recurring revenue, otherwise known as MRR. What is the SaaS business model. Consistent updates.