SaaStr

JUNE 1, 2021

Co-founder and CTO Dharmesh Shah shared with us how they got there — and the top mistakes they made — just 3 quarters after their IPO. million in 2014.). million in 2014.). We have someone that probably 98 percent of you know virtually or socially in some sense, Dharmesh Shah, founder and CTO of HubSpot.

Part-Time VPE 224

Part-Time VPE Technical Cofounder CTO Hire New CTO 224

ProfitWell

JANUARY 10, 2020

As we can see here, companies that offer only paid pricing or a free trial have seen their CAC rise exponentially since 2014. As a result, focusing on the bigger picture and showing off how your product will change your target’s business tends to yield better results than hammering home its technical pedigree.

Marketing 94

Marketing Strategy SaaS B2C 94

Sales Hacker

OCTOBER 7, 2021

are just as critical as understanding the fundamental SaaS metrics such as LTV/CAC, payback, etc. Nikki Ivey is Cofounder of SDRDefenders and Head of Growth Development at Cultured Perspective, a Black owned Startup Consultancy. “An entrepreneurial leader and advisor from a technology background. No one does it alone.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130