article thumbnail

It’s a Rough Time to Be a Startup – Here’s What You Can Do About It

OpenView Labs

SaaS companies now report 9 competitors on average , up from just 2 back in 2013. Those on the front lines know that more competition means greater saturation of traditional marketing and sales channels, increasing customer acquisition costs (CAC). The median growth rate of startups with $1-2.5M

Scale 70
article thumbnail

It’s a Rough Time to Be a Startup – Here’s What You Can Do About It

OpenView Labs

SaaS companies now report 9 competitors on average , up from just 2 back in 2013. Those on the front lines know that more competition means greater saturation of traditional marketing and sales channels, increasing customer acquisition costs (CAC). The median growth rate of startups with $1-2.5M

Scale 51
article thumbnail

It’s a Rough Time to Be a Startup – Here’s What You Can Do About It

OpenView Labs

SaaS companies now report 9 competitors on average , up from just 2 back in 2013. Those on the front lines know that more competition means greater saturation of traditional marketing and sales channels, increasing customer acquisition costs (CAC). The median growth rate of startups with $1-2.5M

Scale 40