2011 Business Model Marketplace as a Service Pricing 
Intercom, Inc.
JANUARY 16, 2020
Here are five quick takeaways: In 2011, Forbes Magazine called RealtimeBoard (Miro’s previous iteration) “a virtual whiteboard on steroids” We chatted to Andrey about this description to see if the shoe still fits today. Andrey explains why embracing the professional services sector in a unique way has paid dividends.
User Pilot
SEPTEMBER 4, 2023
The Significance of the Blue Ocean Strategy In an increasingly crowded marketplace, the blue ocean strategy offers companies the opportunity to break out of hypercompetitive red oceans. With globalization and advancing technology, products and services are becoming commoditized faster than ever. Entirely new markets can be born.
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User Pilot
SEPTEMBER 4, 2023
The Significance of the Blue Ocean Strategy In an increasingly crowded marketplace, the blue ocean strategy offers companies the opportunity to break out of hypercompetitive red oceans. With globalization and advancing technology, products and services are becoming commoditized faster than ever. Entirely new markets can be born.
SaaStr
NOVEMBER 21, 2020
How does Rob think through pricing today in a way that encourages land and expand? How does Rob think about usage vs seat-based pricing in SaaS? How should sales and marketing work together on pricing? You look at the forward-looking ARR multiples on the stock price, and they were a lot lower back then.
Chargify
MARCH 28, 2018
While the convenience of combo meals abounds in all fast food restaurants today, in 1958 the opportunity to purchase a main dish, side, and drink for a set price (and less than if all the items were purchased individually) was a novel idea, and one that helped them stand out in a very competitive marketplace. TV is a great example.
Chart Mogul
SEPTEMBER 15, 2023
The SaaS Business Model & Metrics: Understand the Key Drivers for Success by David Skok, Matrix Partners SaaS Metrics — 201 A slightly deeper dive into SaaS industry metrics. SaaS Strategy Development SaaS entrepreneurs know the importance of nailing down a business strategy, but also staying agile when the time calls.
Sales Hacker
AUGUST 18, 2020
Walk us through the basic business model. Brandon Meyers: There’s kind of an evolution of our business, and maybe I can take you guys through that as well. Sam Jacobs: Is it a subscription service? That means we need new pricing models, we need to figure out new delivery mechanisms for our data, so on and so forth.
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