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“The “Dos & Don’ts” of Building Winning SaaS Companies with G2 Crowd (Video + Transcript)

SaaStr

I think in 2002 we only signed up two customers and this was after the dot-com bubble burst, 9/11 happened. And I thank a lot of that to actually Met Gourniak, who I hired at that time. And I started as an engineer and as an MBA and frankly in business school back then they didn’t even have a class on sales.

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Why 2019 Is The Year Of Growth Engineering In SaaS

Hull

These roles are filled by engineers that roll up to the CMO/COO (not CTO) as part of a growth team. In 2002, Aaron Ross's Predictable Revenue playbook from his time at Salesforce was published. It shared the repeatable process to operationalize sales, particularly sales development. It made sense then.

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SaaStr Podcast #394 with Sunil Dhaliwal and Jason Lemkin

SaaStr

I just came out of Stripe, I just came out of Datadog, I came out of Fastly, I’m an engineer, I love the guy that was the CTO of Fastly who [inaudible 00:08:34] making it up. Just like a whole bunch of people said, “I’ll never hire remote.” And all of a sudden they’re like, “I guess, I could hire remote.”