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SaaStr Podcast #218: Twilio Founder, Jeff Lawson & SendGrid CEO, Sameer Dholakia on Why Developer First Is A Maturation In The Supply Chain Of Software

SaaStr

What does Jeff mean when he says, “the developer first approach is a maturation of the supply chain of software?” How has Jeff seen his original thesis for “developer first” evolve and change with time? What does truly special customer experience look like in the developer first model? * Jeff Lawson: Sure.

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The 18 Outstanding Speakers at SaaStock LatAm 2019

SaaStock

The SaaStock team will be landing in São Paulo to run the region’s first Pan-Latin American SaaS conference, SaaStock LatAm. In 2017, he co-founded B2B Stack, a software review marketplace that boosts the buying process of B2B tech in Brazil. She’ll be talking about her approach to sales as a team sport.

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How to Create The Perfect Call-to-Action

Neil Patel

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. Developing a sense of urgency versus being pushy is a fine line. It works especially well for companies that sell software as a service (SaaS), such as SalesForce.