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What is a Segmentation Survey? Questions, Examples & Use Cases

User Pilot

Customer segmentation enables teams to better understand customer needs and pain points and deliver personalized product experiences t o accommodate them. This improves satisfaction, retention, and brand loyalty , and improves the performance of marketing strategies. And avoid unproductive marketing campaigns.

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The Growth Mindset: An Overview of Key Growth Strategies and Tactics

OpenView Labs

I started the growth team and scaled Dia&Co’s customer acquisition and retention strategies. I have worked with a wide range of companies (public to preseed) and in starting USONIA, I help shape the strategy and implementation for CPA, LTV and user experience maximization. Product Fit – Not Just About the Market.

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Amplitude Analytics – Features and Alternatives

User Pilot

In case it isn’t, you can check out our other in-depth comparisons to determine the best solution for your use case and business! Amplitude enables you to answer critical questions related to your digital product strategy, including: How do users navigate through your application?

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Reflecting on the Intercom journey – Karen Peacock and Des Traynor in conversation

Intercom, Inc.

In this very special episode of Inside Intercom, I sat down with Des, our co-founder and Chief Strategy Officer, for a wide-ranging conversation about our respective journeys so far, our thoughts on Intercom through the years, and what the future holds. I love building products, building teams, building companies. Short on time?

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How Founders Can Take Control of Their Destiny with Tradeshift (video + transcript)

SaaStr

We have a background doing software and standards for trade, and we thought that there’s a massive opportunity in this space. It is if you took LinkedIn, combined it with the app platform from Salesforce, and looked at the domain, which is supply chains. Third parties are developing apps for our platform.

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The good, the bad, and the ugly: ChartMogul’s Nick Franklin on navigating hypergrowth

Intercom, Inc.

The situations that portend failure are varied and unfortunately common – no product-market fit, no cash, bad product, burnout, to name just a few of the most obvious. Poor marketing. A better strategy is to prioritize building your audience alongside developing the product.