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Stax Payments Appoints Mark Sundt as Chief Technology Officer

Stax

Stax Payments , a leading payment technology provider, has appointed Mark Sundt as Chief Technology Officer. As CTO, Sundt will accelerate the delivery of new products, features, and functionality that unlock and drive increased value for Stax customers and partners. To learn more about Stax, visit staxpayments.com.

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5 Secrets to Moving Upmarket – How the Right Sales Tax Technology Can Support SaaS Growth

SaaStr

That makes sales tax compliance easy to ignore… until it becomes a problem. . So even the freshest new SaaS startup celebrating their 50th customer may find themselves dealing with sales tax in multiple states. . The first step to sales tax compliance is knowing if what you sell is even taxable.

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How to Categorize Expenses in a SaaS Startup v2.0

Baremetrics

What’s their new CAC Payback Time? New Gross Margins? The gist of it is that Cost of Revenue includes costs that go into providing your Software as a Service. It’s up to you if you want to group up all software in one category under Cost of Revenue, or several software categories under hosting, support, and service delivery.

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Buy vs. Build: The Subscription Billing Iceberg Effect

Chargify

There’s a self-service page, which allows clients to update information on their own. Looking back at their own experiences, Sonnenberg has this advice for new subscription-based startups: “Start with Stripe + Chargify. .” The process to change price points can’t happen in real-time.

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How to turn a first-time purchase into a high LTV customer

Chart Mogul

For most e-commerce merchants, the need for segmentation is obvious once they reach a period of rapid growth. As sales increase, customer segments become increasingly apparent and merchants must understand their customers to scale effectively. It is a “crawl, walk, run” process. right in your welcome pop-up?

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SaaStr Podcasts for the Week with Bernadette Nixon, Jay Snyder, Nick Mehta, Loren Padelford, and Jason Lemkin

SaaStr

362: The Future of the Customer with Bernadette Nixon, CEO @ Algolia, Jay Snyder, Chief Customer Officer @ New Relic, and Nick Mehta, CEO @ Gainsight. Nick Mehta: On a boat in Rhode Island and then our second guest Jay Snyder, who just recently took over as Chief Customer Officer of New Relic, publicly traded SaaS company.

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My First 16: Welding Yourself to Early Customers with Marqeta’s Jason Gardner

Andreessen Horowitz

About My First 16 Our new video podcast series My First 16 features interviews with founders and CEOs of fintech companies about how they acquired their initial customers and the hard lessons they learned along the way. So, I co-founded another payments company called PropertyBridge, which allowed you to pay rent electronically.