Marketplace as a Service Payment Features Payments Product Marketing 
Casey Accidental
OCTOBER 27, 2020
In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time.
OPEXEngine
MAY 18, 2021
SaaS metrics are viewed differently at different stages of growth and for different sales models, primarily whether a company is selling into an SMB or enterprise marketplace. The growth stages are defined as: Early Stage – Product/Market Fit Stage, . Growth Stage – Scaling the Business, and .
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
OPEXEngine
FEBRUARY 22, 2022
In this article, one in a series of three covering each of these SaaS customer categories, we will focus exclusively on Small/Mid-Market SaaS companies. SMM SaaS Company Overview & Market Dynamics. Most of the marketing budget will be focused on digital marketing along with targeted live events and webinars.
Unbounce
SEPTEMBER 16, 2021
Thousands of businesses are willing to spend unbelievable amounts of money to rank at the top of search engine results pages (SERP) and in the most relevant places for their users around the web. In 2019, small businesses spent between $9,000 and $10,000 per month on PPC , with Google making an average of $116.5 Retargeting.
FastSpring
MARCH 27, 2023
Founded in 2019, Cognota is the first and only LearnOps platform for corporate learning and development teams. There are now over 150 enterprise companies using the platform. He also shares insights about how Cognota is maintaining ownership over the category they created while encouraging dialogue and collaboration in the market.
FastSpring
APRIL 13, 2023
From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” And we need platforms to be able to do that.
SaaStr
JULY 9, 2019
Giraffe is a mobile job matching platform that helps medium skilled workers get access to opportunities and helps businesses to recruit staff faster, and easier, and more affordably than any other way. Our first MVP was actually an SMS based app where job seekers would send six SMSes in order to register on our platform.
Expert insights. Personalized for you.
56 
Let's personalize your content