article thumbnail

The Top 10 Things to Know Before Starting a SaaS Company

SaaStr

We’ve discussed most before individually, but let me throw ’em together: It may well take 24 months to get to true product-market fit and Initial Traction. You have to hire so many functions in SaaS – VPS, VPM, VPP, VPCS, VPE, etc. Dear SaaStr: What Are The Top 10 Things to Know Before Starting a SaaS Company?

article thumbnail

You *know* your exec team desperately needs an offsite. We’ve got the easiest (and best, and cheapest) solution

SaaStr

Mastering the Mid-market: Lessons on Building and Selling into Scaling Enterprises. Your Marketing leaders get the playbook from Sprig, SalesLoft, TalkDesk, Lever, G2 and many, many MORE! Keshila Shannon, SVP Marketing @ Lever. 5 Customer Marketing Strategies Guaranteed to Grow Your Business. Toni Tiffany, VPCS @ Orum.

article thumbnail

The Top 5 Things Everyone Should Know Before Starting a SaaS Company

SaaStr

The top 5, with links to the related posts: It may well take 24 months to get to true product-market fit and Initial Traction. VPS, VPM, VPP, VPCS, VPE, etc. If you budget any less, you probably will fail. This isn’t B2C and virality won’t accelerate the process. You have to love, or at least commit to, recruiting constantly.