Tom Tunguz

AUGUST 2, 2016

Channel distribution represents one of the biggest and most important changes in customers acquisition for SMB SaaS startups in quite a while. These resellers, in turn, employ literally millions of sellers, each effectively operating as an outsourced sales team for the cloud companies they service. and Westcon.

Outsourcing Services 109

Outsourcing Services SMB Acquisition Scale 109

Sales Hacker

JUNE 27, 2019

I typically see this happen for one main reason: Startups often think (consciously or subconsciously) that scaling or building a sales team is as simple as “getting bodies in the door yesterday.”. The reality is not all salespeople are created equal (and neither are startups). RELATED: B2B Sales Outsourcing Is Dicey.

Sales Hiring 66

Sales Hiring Sales Recruiting Scale SMB 66

Unbounce

JUNE 16, 2020

especially for SMB SaaS startups. Your partners act as an outsourced sales and marketing team. Is your leadership team aligned and bought-in to using external partners to market and sell your product? Leadership must understand the risk and upside involved in having others represent your brand. Reduced Cost.

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131