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The Playbook to Hiring Your First VP of Sales and Not Screwing it Up…….with Cassidy Ventures Founder Brendon Cassidy (Video + Transcript)

SaaStr

Don’t just check the box because the retained search firm wants to get the second half of their payment. And then the next morning you wake up and you’re thinking about solutions. So I would say that’s a leadership failure for a lot of CEOs, right? And already hired a VP of Sales, already fired a VP of Sales.

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Taking a $4B Company from Consumer to B2B with Pluralsight (Video + Transcript)

SaaStr

What sets apart some of the most successful, high-growth companies we see today—Slack, Dropbox, Atlassian—has been their ability to tap into and master a new GTM strategy: B2C2B. So we cracked open a basic programming book and we started learning how to write our first lines of software together.

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