TrackStreet

APRIL 23, 2024

Unauthorized selling on platforms such as Amazon has emerged as a significant concern, rewarding unscrupulous diverters and resellers who steal profitability from legitimate channels, who often deliver products unfit for use, and who attack hard-won brand value. They may offer products at lower prices, leading to unfair competition.

Marketplace as a Service 52

Marketplace as a Service Pricing Branding Advertising 52

TrackStreet

JULY 20, 2023

Time for a quick review of the ways that antitrust law should affect your Minimum Advertised Price (MAP) policy. You might have read all of these concepts and best practices before—maybe even in some of TrackStreet’s previous posts about MAP policies and price fixing.

Advertising 52

Advertising Pricing Branding Development 52

TrackStreet

OCTOBER 11, 2023

What’s more important to develop for our products – MAP retail pricing or MSRP? Aren’t MAP pricing and MSRP more or less the same thing? Can we have both MSRP and MAP pricing for our products? DIFFERENCE BETWEEN UMAP AND MSRP SHOULD/CAN YOU HAVE BOTH AN MSRP AND A UMAP POLICY? Let’s find out. WHAT IS MSRP?

Pricing 52

Pricing Merchant Services Advertising Marketplace as a Service 52

TrackStreet

FEBRUARY 16, 2024

One often-used tactic is to set retail prices as low as possible. While this is a win for consumers, such a business practice can encourage price wars and set a precedent for market monopolies, brand equity erosion, and product devaluation. One of these policies is the MAP Pricing Policy.

Branding 40

Branding Technical Review Advertising Systems Review 40

TrackStreet

JULY 20, 2023

If you want to list a product from one of your suppliers, and the product detail page has already been created, all Amazon lets you do is add your offer to the existing list of retailers on that page. Not much opportunity for differentiation, except for price and shipping options. Add trust icons to every product listing and ad.

Marketplace as a Service 52

Marketplace as a Service Sales Advertising Branding 52

Neil Patel

NOVEMBER 26, 2020

As more products enter the warehouse, the cost of storing unsold items can drain the valuable financial resources of your business. This article explains how to avoid deadstock and how to get rid of it when it piles up in your warehouse. Deadstock comes with a price. As a result, unwanted items take up space in your warehouse.

Systems Review 134

Systems Review Pricing Market Research Trends 134

Neil Patel

AUGUST 31, 2020

If you’re running a small business and your employees need to work remotely, you need a VPN as well. That’s basically what a VPN does; it creates a secure and encrypted tunnel from your computer to a server on the internet. When you’re looking for a VPN, the first thing you’ll want to do is identify your needs.

Outsourcing Services 142

Outsourcing Services Payment Services Payment Methods Payments 142