Your Sales Efficiency Will Probably Plummet Toward $10m ARR. Plan For It.
SaaStr
OCTOBER 6, 2019
And often, if you are capital efficient, your marketing cost will be close to $0 at this point (you are barely spending anything to acquire most customers), and your sales costs are pretty predictable. Generally speaking, one Director of Sales can manage about 8 closers, account execs, max. Maybe 10 SDRs.
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