Growth Marketing Leadership Marketplace as a Service Onboarding 
OpenView Labs
APRIL 13, 2020
Over the last 10 years, “growth” has become a thing in tech. There are new job titles—growth marketing, growth product manager, growth engineer, head of growth—and new opportunities that have changed the way companies think about how to grow their revenue or users. But what the hell is “growth” really?
SaaStr
MARCH 19, 2019
Even today all you have to give us is an email address and you can access Stripe’s APIs, you can get up and running as a platform, and you can be onboarding customers almost immediately. So it’s API first, even for our own services that are being consumed in new products that we are building.
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