CTO Hire Headcount Leadership Retention 
ProfitWell
DECEMBER 6, 2019
How many CSMs should you hire? And in this article he explains why, and proposes a different approach to thinking about the optimal CSM headcount to help you build a more effective customer success organization. The question is not whether a CSM is a valuable asset to a SaaS business, but rather, how valuable are they? Weekend Wisdom.
Intercom, Inc.
JULY 21, 2022
“The great thing about performance marketing is the ROI is really obvious, so you can justify increased spend and headcount based on the performance, and that’s what we’ve done” The first thing we did was build out a pretty robust performance marketing team. It’s a lot about building those flows. Chasing free customer acquisition.
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