Remove compliance Remove Market Segmentation Remove Payments Remove Trends
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Ecommerce Terms You Need To Know To Manage Your Digital Business

FastSpring

A type of performance-based marketing in which a business rewards partners (also known as affiliates) for each visitor or customer brought by the affiliate’s marketing efforts. The largest 3rd party ecommerce platform. The AOV can be calculated by dividing the total number of orders received by the total sales revenue.

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How to Optimize Customer Retention for B2B Enterprises

Totango

While you should continue seeking out new customers, your base of existing customers is invaluable for long-term success and revenue growth. That’s why B2B business models should make customer retention a high priority. . Use it to uncover important product usage trends and take proactive action.