SaaStr

OCTOBER 31, 2019

Bessemer Venture Partners’ Alex Ferrara takes a look at trends and predictions for the cloud industry in 2019. One of the most popular sessions from SaaStr Annual, this presentation will provides an in-depth look at the cloud computing industry across Europe and globally. Want to see more content like this? A few more.

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OpenView Labs

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The answer likely depends on your market segmentation, as freemium may ease adoption friction for SMB/mid-market companies. On-premise (or “cloud-prem”) is still a thing. These days, on-premise deployments commonly come in the form of businesses running their own VMs in a cloud IaaS environment.

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User Pilot

JANUARY 23, 2024

Quality or prestige-based positioning which targets a luxury or high-quality market segment to position the brand as exclusive. As for creating a brand positioning strategy, there are some steps you need to follow: Identify your target market and create a detailed customer persona.

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