Remove Business Model Remove Product Marketing Remove Sales Enablement Remove SMB
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SaaStr Podcast #395 with UserTesting CEO Andy MacMillan

SaaStr

Andy MacMillan: I spent five years at Oracle in the Fusion Middleware Group, working in Thomas Kurian’s org and ended up hopping over to Salesforce to learn the SaaS business model and ran a business inside of Salesforce for a while. We actually can’t find product marketers full stop. Help me out here.

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How to Build Your Own SaaS Partner Program (with Landing Pages)

Unbounce

especially for SMB SaaS startups. Today, small and medium SaaS businesses are discovering the power of using partners to help sell their products. Depending on your business model and stage of growth, a partner program will likely take on different forms. Is your sales process simple and streamlined?