Freemium is Back! But You’ll Need 50 Million Active Users for Freemium to Actually Work as a Business Model.
SaaStr
FEBRUARY 18, 2021
In VSB or SMB business apps, you can get to one million paying customers — but you really, really need something broad-based to get there. Intuit, Microsoft, Adobe, PayPal. But there are not too many with 1,000,000 paid business customers, or 50m truly active users. Freemium always continues to build your brand.
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