Mental Models to Help You Grow
Sales Enablement, SaaS and Growth
MARCH 23, 2020
Weak-Leak and Strong-Link Thinking The idea of weak-link and strong-link thinking was first popularised in The Numbers Game: Why Everything You Know About Soccer Is Wrong , a book written by Chris Anderson and David Sally. Operational efficiency. Brand equity. Customer data. Economies of scale. Freemium lead funnel.
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