Remove Book Remove compliance Remove Marketplace as a Service Remove Product Marketing
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How Ecosystem-Led Growth Unlocks the Next Generation of GTM

Andreessen Horowitz

In this conversation, a16z Growth general partner Sarah Wang speaks with Crossbeam CEO Bob Moore about his new book, Ecosystem-Led Growth: A Blueprint for Sales and Marketing Success Using the Power of Partnerships. I wanted to ask you, why did you decide to write the book? around the book. This is different, right?

Scale 110
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Facebook Workplace’s Julien Codorniou on turning companies into communities

Intercom, Inc.

Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. Julien: We’ve read a lot of books. We do have integrations with some apps.

Scale 151
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SaaStr Podcast #222: Ben Braverman, Flexport CRO Discusses Why Specialization Does Not Lead To The Best Customer Experience

SaaStr

The biggest companies on earth spend billions of dollars on this service no one’s ever heard of called freight forwarding and they all hate their vendors. So we never should have even been a, we’re in multi sided marketplace. So we have this enormous market. And the reality is we’re in a service business.

Scale 100