Benchmarks Market Segmentation Pricing Underperforming Technical Team 
SaaSOptics
AUGUST 11, 2022
So far this year, only 42 companies have priced IPO offerings. With the current market looking less than optimistic, how should you plot your next move? The acquirer gets an opportunity to grow market share without doing the heavy lifting of growing and scaling an existing business. Reevaluate your billing and pricing models.
ProfitWell
NOVEMBER 12, 2019
Your core is a lot like pricing in SaaS companies. Like your core, pricing is a wildly untapped growth lever. Building a strong pricing strategy starts with hiring a professional team to conduct a pricing audit. Building a strong pricing strategy starts with hiring a professional team to conduct a pricing audit.
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OpenView Labs
JANUARY 29, 2020
The much-discussed pricing strategy took over the SaaS world and helped fuel the phenomenal success of SaaS pioneers like Dropbox, Evernote, SurveyMonkey and Hootsuite. Here’s a list of the top freemium pricing strategy resources: Table of Contents. Freemium benchmarks. A Look at the Impact of Freemium Pricing on SaaS Products.
SaaStr
OCTOBER 31, 2019
Before I joined the venture capital industry many years ago, I was a software developer, and I worked for a startup around the 2000 time period. I would argue that retention is probably the most important of these categories, so the first thing to note is that retention is really going to differ, depending on your market segment.
SaaStr
NOVEMBER 21, 2020
How does Rob think through pricing today in a way that encourages land and expand? How does Rob think about usage vs seat-based pricing in SaaS? How should sales and marketing work together on pricing? You look at the forward-looking ARR multiples on the stock price, and they were a lot lower back then.
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