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The subscription sales guide: how to sell subscriptions (B2B/B2C)

ProfitWell

The subscription economy has shifted the power balance in favor of the customer. Subscriptions are built on ongoing relationships with customers, so companies selling subscriptions need to understand how to monetize this relationship on a recurring basis. That’s what makes subscription sales so difficult.

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The Ultimate SaaS Pricing Resources Guide

OpenView Labs

After four months of an unprecedented global crisis, SaaS companies are bouncing back while product led growth businesses are trading at almost 2x higher revenue multiples they started with. Now’s the Time to Revisit Your Pricing. B2B and B2C SaaS and Subscription Report. Download the full report to dig in deeper.

Pricing 135
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Why 2019 Is The Year Of Growth Engineering In SaaS

Hull

These roles are filled by engineers that roll up to the CMO/COO (not CTO) as part of a growth team. Their job is to enable go-to-market teams through "joining the dots" between tools, teams & data, optimizing the business rules that drive growth. Selling has changed since Predictable Revenue was published.

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Taking a $4B Company from Consumer to B2B with Pluralsight (Video + Transcript)

SaaStr

We all know and could name several successful B2C and B2B companies. My co founders and I were software developers, so we knew how to write the code, to build the website, to build the learning platform, to build the video distribution model. We saw the momentum increase, and we were nailing that B2C customer.

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