Remove B2C Remove compliance Remove Market Segmentation Remove Underperforming Technical Team
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The Funnel is Dead. Long Live the Flywheel. With Hubspot CEO Brian Halligan (Video + Transcript)

SaaStr

People talk about B2B marketing. People talk about B2C marketing. Increasingly organizations talk about B2D marketing, to developers. But you’ve always coined this phrase “business to human marketing”, B2H. If you’re B2C, the train’s left the station.

Scale 110
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The Funnel is Dead. Long Live the Flywheel. With Hubspot CEO Brian Halligan (Video + Transcript)

SaaStr

People talk about B2B marketing. People talk about B2C marketing. Increasingly organizations talk about B2D marketing, to developers. But you’ve always coined this phrase “business to human marketing”, B2H. If you’re B2C, the train’s left the station.

Scale 47
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Sales Hacker’s Top Sales Trends & Predictions You MUST Be Aware Of In 2018

Sales Hacker

Full impact of new GDPR regulations and compliance laws – likely to hurt many outbound focused businesses who fail to comply. Top Sales Trends & Predictions of 2018: Buyer Side Technology Continues to Disrupt Sales Development & Demand Generation. The Continued Emphasis on Alignment of Sales & Marketing.

Scale 97