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When Does Open Source Make Sense for a Business?

OpenView Labs

The answer likely depends on your market segmentation, as freemium may ease adoption friction for SMB/mid-market companies. You can often see these types of feature segmentations detailed on open-source pricing pages, as with GitLab and HashiCorp. Compete on user segmentation (Ex: Slack/Mattermost).

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Product-Led Growth (PLG) For Startups

Mucker Capital

Are there types of companies, market segments, industries, or business models where PLG does not make sense? If you go back to thinking about what kind of company is a great fit for PLG, there are two important criteria: The first one is your target segment, your customer size. The pricing for SaaS is much more complicated.

Startup 52