AWS compliance Data Market Segmentation 
OpenView Labs
MAY 5, 2021
The answer likely depends on your market segmentation, as freemium may ease adoption friction for SMB/mid-market companies. There are unique security and privacy needs that come up in enterprise markets that just don’t have the same level of concern downmarket, so open source can make those challenges less of an obstacle.
Mucker Capital
APRIL 6, 2023
Are there types of companies, market segments, industries, or business models where PLG does not make sense? If you go back to thinking about what kind of company is a great fit for PLG, there are two important criteria: The first one is your target segment, your customer size. It's not your own data. That’s the success.
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