SaaStr

DECEMBER 20, 2023

So to serve both segments at the simultaneously, ZoomInfo has been rolling out a Product-led sales motion, that gives the ability for an SMB customer to sign up directly on their website for a free trial and grow into a paid customer, without ever having to talk to an sales rep or go through a demo process.

New CTO 268

New CTO Scale Sales Hiring AWS 268

SaaStr

JANUARY 12, 2022

Another top mistake SMB folks make trying to sell enterprise. You have to be careful to pair that with someone strong to manage the relationship, that has more time and that also can be trusted. As a founder, you’ll just run out of time to properly manage key customers and partners yourself. Are we sure?

CTO Hire 293

CTO Hire Sales Hiring New CTO CTO 293

SaaStr

AUGUST 15, 2020

One, it starts high up in the sales process, right? You need to discover in the sales process. We’ve got a lot of training to do with our sales teams to get them to start to speak in these types of terms versus feature function. And again, if it’s not teed up correctly in sales, CS is already at a disadvantage.

Payment Methods 211

Payment Methods Merchant Services Scale Payments 211

Sales Hacker

JANUARY 21, 2020

This week on the Sales Hacker podcast, we speak with Angus Davis , VC and Partner at Foundation Capital. Subscribe to the Sales Hacker Podcast. SMB Sales & SDRs at (Smaller) Scale [18:20]. Sam Jacobs: Welcome to the Sales Hacker Podcast. Angus is an amazing person — who never went to college. We’re on iTunes.

Payment Methods 55

Payment Methods Scale CTO Coach SMB 55