Remove Acquisition Remove Customer Success Remove Enterprise readiness Remove SMB
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Sales–Product Tension: The Secret to Segment’s Success

Andreessen Horowitz

In this conversation recorded at ELC 2023, Segment’s former CRO Joe Morrissey and former chief product development officer Tido Carriero discuss how they turned sales-product tension into a successful $3.2B acquisition. Because you sell in the enterprise in a very different way than you sell in SMB. Tido: Thank you.

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Kellblog's 10 Predictions for 2020

Kellblog

While most everyone I knew scratched their head at the enterprise-focused Workday acquiring a more SMB-focused Adaptive, Workday has done a good job simultaneously leaving Adaptive alone enough to not disturb its core business while working to get the technology more enterprise-ready for its customers.