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Product-Led Growth (PLG) For Startups

Mucker Capital

Or if you have products that require some configuration–think about Salesforce, Segment, things like that–someone needs to set it up. Obviously if you target enterprise customers, you usually have a very large ACV (Annual Contract Value) and the product usually is complex. For PLG product like how do we hook them?

Startup 52
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SaaStr Podcasts for the Week with Crossbeam and Podium – January 10, 2020

SaaStr

Before that Bob co-founded RJ Metrics, where he built a global base of online retailers leading to their acquisition by Magento Commerce in 2016. In terms of replacement, what does Bob believe will be the emerging trends in SaaS Go To Market that will replace it? * Loving our podcast content?